How to Pretend You are a Marketing Genius

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I have been putting little Velcro tabs on my water bottle for several years, now. I decided to begin using the Velcro because I cannot, for the life of me, hold onto my water bottle cap. Perhaps, it is because I live with young people that cannot seem to keep their mitts, and lips, for that matter, off of my beverages....


I just put the fuzzy tab on the top and the stiffer tab on the side, or vice versa, and fingers crossed, manage to keep tabs (yeah, pun intended) on my lid.

I have tried to use Velcro that comes in long strips and cut little tabs myself but those don't work as well. The ends of the tabs curl and they seem to pull off/slide off of the bottle a lot more easily. I try to re-use my water bottles several times (and have even put them in the dishwasher) before tossing them because I am a cheapskate very diligent in my recycling efforts. The circular Velcro tabs last as long as I use the bottle. I have taken to sending recyclable water bottles with my kids to their games and practices because we manage to lose them quite frequently.

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The other day my 13 year old son, Evan, was looking at the Velcro on my water bottle and said, "You know, Mom, you should really market this idea...you could make a lot of money.

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I was shocked that he had a working knowledge of what, "marketing" is to begin with. When I asked him where he learned about the concept of marketing affecting sales he shrugged and said, "Oh, they taught us at school."

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Should I be thrilled or concerned that middle school is preparing Evan for world domination?

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I purchased these Velcro tabs at a swanky little boutique...perhaps you've heard of it...I call it Wal-Mart...

And here is the official, "Product Placement" picture. My apologies I could not get the male model that I hired to look at the camera.
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Oh, and a word to the wise...never let a male model, like the one pictured above, drink out of your water bottle. The amount of backwash that he deposits in your bottle could choke a horse. Once, this particular male model backwashed an entire Combo (the tubular shaped crackers with cheese inside) back into my water bottle. Nothing like having a snack while you enjoy your refreshing water, right?

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So...if any of you actually want to market this idea...I want a cut of the profits.

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...but you'll have to find your own male model for advertisement purposes.

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